The Organic Vs Paid Search Engine Rankings Controversy – What is the Better Strategy?
Organic SEO is one of the best ways to boost the ranking of a particular site. It is very easy way to increase traffic to a particular site. Organic SEO increases search engine visibility of a site in SERP results and hence attracts more online visitors to that site. Effective SEO practices such as giving informative, useful and unique content on a site, quality links building, and so on, are effective ways to make high ranking in SERP results. This makes the traffic to a site more targeted and prospective.
One of the most common advantages of Organic SEO practice is that it provides fast results and gives better results for the site optimization. Quick results in internet marketing imply that your site will be visible in the SERP list within weeks of applying the organic search engine optimization. However, sometimes it may take some time because other factors such as content quality may take time to show effects.
Organic SEO has more advantages over the non-organic SEO. One advantage of Organic SEO is that it provides long-term benefits for the business. Because of the advantages of Organic SEO practice, SEO companies opt to use organic SEO when doing keyword research. They believe that long-term positive results are the key factors to achieve success in internet marketing.
Organic SEO also has many advantages over other methods of internet marketing. One of its advantages is that you don’t have to spend a lot of money to get traffic. In addition, you only need to spend time in optimizing your website. In contrast with other SEO strategies, Organic SEO strategy does not put much focus on pay-per-click advertising. The success of this SEO strategy is based more on user behavior, therefore you need to put more effort to gain the top ranking positions.
Another one of the many disadvantages of using the services of an SEO agency is that you will face a lot of task responsibility. There is no added pressure in working as an SEO consultant compared with working as an employee. You will spend more time working and less time surfing the internet or chatting with friends. If you want to work from home and control your time, working as an independent consultant could be a good option. However, many companies opt for an SEO agency because they find it easier to hire and keep employees.
It is true that Organic SEO has many advantages over paid advertisements but there are also some disadvantages. As a conclusion, both Organic SEO and Paid advertisements have their own advantages and disadvantages. It is up to you to decide which one to use depending on your budget and marketing goals. Moreover, hiring an SEO company can cost you thousands of dollars. However, if you do careful research and have a thorough knowledge of the benefits of both strategies, then you will be able to make an informed decision. Organic SEO can bring positive results to your website and Paid advertisements can bring fast results but they both have their own limitations.